GVB, is Amsterdam's public transport company, providing integrated metro, bus, tram, and ferry services across the city and surrounding areas. Established over a century ago, GVB facilitates over 800,000 passenger trips daily, playing a vital role in urban mobility. Innovation is key to GVB’s mission, enabling it to enhance service efficiency, meet growing demand, and address environmental challenges. With a strong commitment to sustainability, GVB aims for a fully emission-free fleet by 2025. Through innovation, GVB continually improves the passenger experience and ensures reliable, sustainable, and forward-looking urban transit solutions.