On a summer afternoon in Maastricht, 2007, a series of unexpected events led to the birth of Soapbox. The ingredients of this story? A stressed Q-Park director, two aspiring entrepreneurs and a popularity contest for students. The rest, well that is history. What needs to be recalled from these early days is the potential that Hans and Luc saw in working with youngsters. They recognised an area where creativity knows no boundaries, opportunities are plentiful and, most importantly, the future is shaped.

Throughout the years one thing has remained apparent in our company: we always give youngsters a voice when creating our campaigns. What they love, like, want to learn or do are important things they decide for themselves. So instead of washing their mouth with soap, we invite them on a soapbox and listen to what they have to say. All in order to find out how we can inspire them on their road to success.



join us


Did not find what you are looking for, but still want to be part of the Soapbox team? Just send us an email and tell us what you want to do. We’re always looking for awesome talent. Send your application to: rik@soapbox.nl